Cradle to Cradle - Remaking the Way We Make Things by William McDonough, Michael Braungart ( requested by lifehacker )
Requirements: PDF Reader, 97 MB, English
Overview: Paper or plastic? Neither, say William McDonough and Michael Braungart. Why settle for the least harmful alternative when we could have something that is better--say, edible grocery bags! In Cradle to Cradle, the authors present a manifesto calling for a new industrial revolution, one that would render both traditional manufacturing and traditional environmentalism obsolete. Recycling, for instance, is actually "downcycling," creating hybrids of biological and technical "nutrients" which are then unrecoverable and unusable. The authors, an architect and a chemist, want to eliminate the concept of waste altogether, while preserving commerce and allowing for human nature. They offer several compelling examples of corporations that are not just doing less harm--they're actually doing some good for the environment and their neighborhoods, and making more money in the process. Cradle to Cradle is a refreshing change from the intractable environmental conflicts that dominate headlines. It's a handbook for 21st-century innovation and should be required reading for business hotshots and environmental activists.


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[timothy]

Please, read the sticky READ BEFORE POSTING: How to post a release and correct your release according to the guidelines. Thank you very much.

[timothy]

Nice release. 5 $WRZ reward. Catgegory: Educational Literature

There should be a reward by lifehacker

Please could this be uploaded to Rapidshare?

[andree]

RS Mirror:

Code: Select allhttp://rapidshare.com/files/83335066/Cradle_to_Cradle.pdf.html

All links are dead. Could someone PLEASE upload it again on any resource? Really need that book.

[andree]

Dunno if this is in the same ebook format : http://ifile.it/3qzg4y2/106349___cradle_to_cradle.rar