eBooks that do not fit in any of the other categories
Oct 10th, 2016, 9:41 pm
Beyond the Sales Process: 12 Proven Strategies for a Customer-Driven World by Dave Stein, Steve Andersen
Requirements: PDF Reader, 3.16 MB
Overview: The average executive spends less than 5 percent of their time engaged in the buying of products and services. This means that in this post-recession business environment, sales professionals who focus solely on the moment of the sale have made a fatal miscalculation.

Featuring instructional case studies from companies including Hilton Worldwide, Merck, and Siemens, this evidence-based book provides readers with a proven methodology for driving success before, during, and after every sale. Embracing the entire customer life cycle, Beyond the Sales Process reveals 12 essential strategies.
Genre: Business & Money > Marketing & Sales > Sales & Selling

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Oct 10th, 2016, 9:41 pm