Retired Moderator
Inactive Poster
Inactive Poster
- Posts 22455
- Location MoBiLisM
- WRZ$
192532.60
- Device MoBiLisM
- OS iOS6
Breakthrough Nonprofit Branding: Seven Principles to Power Extraordinary Results by Jocelyne S. Daw, Carol Cone, Kristian Darigan Merenda, Anne Erhard
Requirements: .PDF reader, 2 MB
Overview: A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Branding is about the power a constituency-focused, compelling brand can have to revolutionize an organization and the way people view and support it.
Shows how to optimally define what your organization stands for to differieniate, create value and breakthrough
Explains how to build loyal communities inside and outside of your organization to increase social impact
Features seven principles for transforming a brand from ordinary trademark to strategic advantage
Includes case studies of eleven breakthrough nonprofit brands and transferable ideas and practices that nonprofits of any size, scope or experience can implement
Other title by Daw: Cause Marketing for Nonprofits: Partner for Purpose, Passion, and Profits
A practical road map and essential tool for nonprofit leaders, board members, and volunteers, this book reveals the vital principles you need to know to build and manage your organization's most valuable asset – its brand. In today’s highly competitive nonprofit world, building a breakthrough brand is no longer a "nice to do," but the new imperative.
Genre: Non-Fiction > General
Download Instructions:
(Closed Filehost) http://www.file-up.org/ua7ayw18o924
https://drop.download/0xz0f2uuc39f
Requirements: .PDF reader, 2 MB
Overview: A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Branding is about the power a constituency-focused, compelling brand can have to revolutionize an organization and the way people view and support it.
Shows how to optimally define what your organization stands for to differieniate, create value and breakthrough
Explains how to build loyal communities inside and outside of your organization to increase social impact
Features seven principles for transforming a brand from ordinary trademark to strategic advantage
Includes case studies of eleven breakthrough nonprofit brands and transferable ideas and practices that nonprofits of any size, scope or experience can implement
Other title by Daw: Cause Marketing for Nonprofits: Partner for Purpose, Passion, and Profits
A practical road map and essential tool for nonprofit leaders, board members, and volunteers, this book reveals the vital principles you need to know to build and manage your organization's most valuable asset – its brand. In today’s highly competitive nonprofit world, building a breakthrough brand is no longer a "nice to do," but the new imperative.
Genre: Non-Fiction > General
Download Instructions:
(Closed Filehost) http://www.file-up.org/ua7ayw18o924
https://drop.download/0xz0f2uuc39f