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Remarkable Retail: How to Win and Keep Customers in the Age of Disruption, Updated Edition by Steve Dennis
Requirements: .ePUB reader, 1.8 MB
Overview: Physical retail isn't dead—but boring retail is! Remarkable Retail equips the savvy retailer with eight essential strategies to bounce back from the covid-19 downturn and thrive in the years to come.
Digital technology has profoundly altered the competitive landscape for retailers. Although the shutdown of 2020 didn't cause this trend, it has dramatically accelerated it, collapsing retailers' transformation timeline into a matter of months, not years. In Remarkable Retail, industry thought leader Steve Dennis argues that it's no longer enough merely to offer convenience, decent prices, or an okay shopping experience. Even very good is no longer good enough. To win and keep customers today, retailers must be nothing short of remarkable.
In most retail categories, digital channels are now central to the consumer's journey, but that doesn't mean people aren't also shopping in stores; they're just using them differently, often browsing in one channel and buying in the other. The line between digital and physical stores has been virtually erased; The customer is the channel. Retailers who resist this fact are doomed to perish. The future belongs to those who find new ways to create a remarkable, harmonized customer experience at every touchpoint.
Genre: Non-Fiction > General
Download Instructions:
https://userupload.net/h4towjfntp46
https://rapidgator.net/file/0c563b28617 ... .epub.html
Trouble downloading? Read This.
Requirements: .ePUB reader, 1.8 MB
Overview: Physical retail isn't dead—but boring retail is! Remarkable Retail equips the savvy retailer with eight essential strategies to bounce back from the covid-19 downturn and thrive in the years to come.
Digital technology has profoundly altered the competitive landscape for retailers. Although the shutdown of 2020 didn't cause this trend, it has dramatically accelerated it, collapsing retailers' transformation timeline into a matter of months, not years. In Remarkable Retail, industry thought leader Steve Dennis argues that it's no longer enough merely to offer convenience, decent prices, or an okay shopping experience. Even very good is no longer good enough. To win and keep customers today, retailers must be nothing short of remarkable.
In most retail categories, digital channels are now central to the consumer's journey, but that doesn't mean people aren't also shopping in stores; they're just using them differently, often browsing in one channel and buying in the other. The line between digital and physical stores has been virtually erased; The customer is the channel. Retailers who resist this fact are doomed to perish. The future belongs to those who find new ways to create a remarkable, harmonized customer experience at every touchpoint.
Genre: Non-Fiction > General
Download Instructions:
https://userupload.net/h4towjfntp46
https://rapidgator.net/file/0c563b28617 ... .epub.html
Trouble downloading? Read This.
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