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Successful Pitching For Business In A Week (Teach Yourself in a Week) by Patrick Forsyth
Requirements: .PDF reader, 2.4 MB
Overview: The book focuses on the special nature of winning significant business in competitive markets in pitches involving several formal stages.
Genre: Non-Fiction > General



It will:
• Review the essential processes of making complex sales and the role of core techniques of persuasion
• Show how to handle initial contacts and meetings and obtain a clear brief regarding customer/client needs
• Demonstrate the process of analysing client needs and putting clear and persuasive proposal documents in writing

• Sunday: What is a pitch?
• Monday: Initial contact
• Tuesday: Planning a powerful response
• Wednesday: Putting proposals in writing
• Thursday: Preparing a formal presentational pitch
• Friday: Making the presentation
• Saturday: Follow-up action and the power of persistence

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