Thanks to technologies like automatic in-home authentication and expanded carriage deals, multiplatform video has improved significantly since the first TV Everywhere apps made their debut in 2010.

This eBook from FierceCable explores the different strategies for monetizing multiscreen content and looks at how different players – programmers, distributors, tech vendors and advertisers – are contributing to the success of TV Everywhere.

Download this free eBook today to find out:

• The benefits of HEVC compression


• The latest advancements in authentication technology


• How marketers are becoming more sophisticated about multiscreen advertisers